Project
We’ve built platforms that improve access to health services and help capture important medical data, from informational websites to donation platform experiences.
We’re proud to have launched tailored solutions that make a difference in people’s lives in medicine and healthcare.
« Pour réaliser un bon produit, il est essentiel de bien comprendre les objectifs, les points différenciateurs et surtout bien connaître nos utilisateurs et leur mission. »
Our support offers practical, ongoing help. Focused on solving specific design problems, it includes coaching the in-house team as well as targeted interventions to refine or rethink the design, piece by piece.
In healthcare, users can have very different needs. That’s why it’s essential to define their specific tasks and needs, which lets us create the right personas and target audiences.
To create the right journey for tomorrow’s users, we first need to look at the friction points in today’s model.
By asking the right questions, we can adjust the order of information or steps so users don’t get lost or knocked out of their « flow ».
Our client Zilia, which operates in the field of medical optics, needed to know whether data capture was well built and easy to understand for both patients and practitioners.
To get there, we planned user research aimed at understanding and observing current problems, what users were struggling with, and what needed to be kept going forward.